Implement the killer marketing secrets of these top 10 books on digital marketing!
- 17 Feb, 2019
The digital platform is one of the best platforms to market your products and business and to promote your brand. Thus, if you want to become an expert digital marketer, then you need to know every detail and techniques to initiate digital marketing. For that purpose, you need to follow a useful guidebook on digital marketing, and you need to choose such books carefully citing that whether it can meet your needs perfectly or not.
Table of Contents
BEST 10 BOOKS OF DIGITAL MARKETING
See the below mentioned list of books and find out which book will be most beneficial for you.
PURPLE COW
Purple Cow was first published in 2003, and after it’s published under the former business executive Seth Godin, 150,000 copies were sold in the first two years.
This book describes the success stories of major companies like JetBlue, Starbucks and Apple. It shows how the important marketing techniques can push a brand at the top position of the market.
According to critics, though this book has various important techniques of digital marketing, still it lacks to show any uniqueness.
MADE TO STICK- WHY SOME IDEAS SURVIVE & OTHERS DIE
To initiate digital marketing techniques, sometimes you need some big ideas. And ‘MADE TO STICK’ is an ideal guidebook to provide big ideas. This book explains “Velcro Theory of Memory” to guide you to conceptualize unique and better ideas. If you follow this book, then you can become a good communicator and will learn the technique to show patience until you achieve success.
THE BIG DATA DRIVEN BUSINESS: HOW TO USE BIG DATA TO WIN CUSTOMERS, BEAT COMPETITORS, AND BOOST PROFITS
Authors of the book – THE BIG DATA DRIVEN BUSINESS, Russel Glass and Sean Callahan offer expert guide and examples to teach that how big data can be advantageous for a brand. Big data will act as a major source of insights, if you try to reach your brand closer to the targeted audience. By reading that book, you will learn to play with big data.
TRIBES – WE NEED TO LEAD US
Published by Seth Godin, this book explains how humans posses an inherent character to create groups, teams and communities. Each of these groups or communities follows a common idea or a leader. You can see many such groups in social media channels like Facebook groups. This book guides you to lead a group or community. You run a campaign so that you can position your brand as a leader of the market. This book teaches how you can campaign in a unique way and can guide maximum audience to popularize your brand.
THEY ASK YOU ANSWER: A REVOLUTIONARY APPROACH TO INBOUND SALES, CONTENT MARKETING, and TODAY’S DIGITAL CONSUMER
The author Marcus Sheridan in this book guides how to respond to the queries of the online visitors. This book teaches how you can make a good relationship with online visitors using high-quality contents on different platforms of the digital world.
NON-OBVIOUS: HOW TO THINK DIFFERENT, CURATE IDEAS & PREDICT THE FUTURE
Written by Rohit Bhargava, this book perfectly guides the beginners in digital marketing to think uniquely. You need to do something exclusive so that your campaign can be most effective. You need to observe the behaviours of the market and the customers, and you need to predict perfectly the future. This book also guides you to create trends and extracts profit perfectly.
YOUTILITY: WHY SMART MARKETING IS ABOUT HELP NOT HYPE
The author Jay Baer proves in this book that why smart marketing is not only about hype, it is not just about being unique and not creating a recognizable brand. This book can guide you to take initiatives to help your target audience to improve their lifestyles in one way or another.
HUG YOUR HATERS: HOW TO EMBRACE COMPLAINTS AND KEEP YOUR CUSTOMERS
The author Jay Baer in this book guides you to how you should attend the complaints of your customers, how you can control the anger or displeasure of the customers and how effectively you can retain your customers. Thus, this book is beneficial to maintain your reputation and brand image.
JAB, JAB, JAB, RIGHT HOOK: HOW TO TELL YOUR STORY IN A NOISY SOCIAL WORLD
The book was written by Gary Vaynerchuk who is a social media expert and a great personality in the online world. This book mainly teaches how you should initiate your social marketing campaign in various social media channels.
PERMISSION MARKETING: TURNING STRANGERS INTO FRIENDS AND FRIENDS INTO CUSTOMERS
Seth Godin wrote this book, and this book teaches how to run campaigns and create brand messages which can drive more audience. It also teaches how you can turn strangers into customers by making good relationships with them.